Are You Creating #Social Influence? [UPDATED]

by Stephanie on May 16, 2013
FacebookSocial Media StrategySocial Networking

There’s no doubt social media is here to stay as one of the most important online marketing tools ever developed. As a result of an ever-changing number of social media platforms, there are numerous opportunities for you to interact with the new social consumer more frequently and engage in two-way communication via Facebook, Twitter, LinkedIn, Google+ and most recently how Prada interacts [...]

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Adding Admins to LinkedIn Company Pages

by Stephanie May 13, 2013
LinkedInSocial Media

Do you need to add or change an admin on a LinkedIn Company Page? It’s a quick and easy process to set and change permission and users. Admins manage every aspect of a company page for the company title, description, logo, website, and Twitter feed. The person who has requested to be an admin will have [...]

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Rehashing What We Like…

by Stephanie April 30, 2013
Content MarketingFacebookInstagramOnline Marketing

Teens are not the only ones using Instagram to post their favorite photos, now brands are participating more frequently using clever ways to promote photos by using Statigram as a form of visual messaging advertising. Instagram, a widely popular social sharing medium for people to share their favorite photos to Facebook, has a smartphone application to [...]

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Is Pinterest good for your business?

by Stephanie April 20, 2013
Online MarketingPinterestSocial Media Strategy

Have you checked out Pinterest yet? With over 10 million users, Pinterest has grown rapidly over the past year and could potentially drive more referral traffic to your company’s website than #Twitter with the correct strategies in place. Here’s a little background. Pinterest is photo sharing and pinning collection website that allows users to pin, tag, create, and manage [...]

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Hootsuite: Social Media Analytics Tools-Updated

by Stephanie April 9, 2013
Content MarketingFacebookMarketingOnline Customer ServiceOnline MarketingPinterestSocial Media

A quick look into HootSuite’s integrated Facebook Insights tool.  What is your favorite social media management tool? My answer is simple. I’ve been a Hootsuite user for quite some time now, but I will admit I go back and forth between several account management tools and Twitter clients such as Tweetdeck to change it up at [...]

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Your Customers Are Listening 24/7. Are You?

by Stephanie March 31, 2013
BoulderFacebookLinkedInMarketingOnline CommunicationsOnline Customer ServiceSocial Media

Customer service and brand management is occurring online 24/7 with blogs and social media marketing whether you are in the game or not. How can you use social media marketing in ways to connect with your clients? Platforms such as blogging and communicating through microblogging on Facebook and Twitter consistently shows them you care to [...]

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5 Things to Help You on LinkedIn Today

by Stephanie January 28, 2013
LinkedInOnline CommunicationsOnline Customer ServiceOnline MarketingSocial Media

LinkedIn is not only a job seeking website like most people think, it is a perfect space to promote others all the while inadvertently promoting yourself and making online connections. Whether you’re an individual seeking to achieve broad career goals, or you would simply like to increase your online network connection base, there are numerous [...]

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Guest Post: Do You Know the Value of a Social Media Manager?

by Stephanie September 25, 2012
FacebookMarketingOnline BrandingOnline MarketingSocial MediaSocial Media Strategy

By Kathleen Keith …You’ve heard about all the buzz coming from the long yellow horns (the Vuvuzela) of the fans in the South African soccer stadium last year, right?  It definitely gets your attention and lets the fans show their appreciation for their team and the sport.  Lively and engaging feedback that puts a spotlight [...]

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Guidelines of a Corporate Social Ambassador

by Stephanie September 4, 2012
Content MarketingOnline MarketingSocial MediaSocial Media StrategySocial Networking

  A goal in every Web Marketing Programs’ division within a large corporation is to engage in both positive —and negative conversations revolving around their products and to become a leader within industry conversations. So if you are going to write online and use social media responsibly, it is customary to first research what people [...]

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Facebook’s Timeline Photo Dimensions

by Stephanie June 6, 2012
Content MarketingFacebookFacebook TabsMarketingSocial MediaSocial Media Strategy

Have you decided to transition your Facebook profile to the new Timeline format? As released by SkandNet recently, below are image sizes and guidelines just in case you’ve decided to take your new Timeline (cover, stories and applications) to a new level. While Facebook allows you to scale and rotate your image to fit the [...]

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Synopsis of What’s to Come for Twitter Brand Pages and Profiles

by Stephanie January 1, 2012
BoulderMarketingMobile ApplicationsOnline MarketingSocial MediaSocial Media StrategySocial Networking

For the past five years #Twitter has fueled past numerous leading social media websites like MySpace, Google Buzz, and Friendster establishing its stay power through progressive changes and easier to use features. Now encompassing more than 100 million active users, you, as a marketer, will be able to create more engaging content with the new social [...]

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10 Ways to Use Twitter Now!

by Stephanie November 28, 2010
MarketingOnline BrandingOnline MarketingSocial MediaSocial NetworkingTwitter

By Stephanie A. Milliman Twitter can be an incredible way to have your company’s brand found because it is a highly viral soundboard that thousands are now using for their marketing efforts. Knowing the mechanics involved with the latest online version of Twitter is mandatory so that others can follow your company, organization or personal [...]

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